Investing

Whether you’re new to investing or a seasoned investor, ValuePenguin's research and tools will help you build and manage your portfolio.

What We Can Do for You

Investing is important to your financial well-being, no matter when you start. Our resources for new investors will help you begin this journey.

Average Cost of Online Trading


We cover the main types of fees contributing to the cost to trade stocks through online brokerages. We included base trading fees, account management and services fees, and other miscellaneous fees to calculate the average costs.


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Average Fee

$ 8.90
Fee-per-trade
$ 30.99
Broker-assisted fee
$ 32.50
Account maintenance fee

Beginning Investing

Investing is important to your financial well-being, no matter when you start. Our resources for new investors will help you begin this journey.


Choosing a Brokerage

Selecting the right brokerage can help you reduce fees, so you can earn more on your investments. Our guides and analysis will help make that process easier.


Industry and
Sector Analysis

We’ve conducted in-depth research on different industries and sectors so you can make better investment decisions.

New to Real Estate Investing? Advice from an Industry Expert

Thinking about investing in real estate? Click to read our interview with a real estate veteran about what new investors should do.

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Best Brokerages
and Robo-Advisors

Should you look for a brokerage with commission-free ETFs or one with a great sign-up bonus? Our articles will help you find the best brokerage or robo-advisor for your needs.


Investment Analysis News

Types of Fees in Online Brokerages

Here we'll cover the types of fees charged by online brokerages for services besides trading, including what are sometimes referred to as “... Read More

Average Cost of Online Trading

This post covers the main types of fees contributing to the cost to trade stocks through online brokerages. We included base trading fees,... Read More

Mutual Funds: Transaction Fee Comparison

Here we compare the transaction fees incurred when purchasing mutual funds across 15 online brokerage accounts. We also explain why buying... Read More

Online Brokerage Account Transfer Fees: Comparisons & Promotions

Here we explain the account transfer (ACAT) fees charged by online brokerages and what an investor should consider when transferring... Read More

Dividend Reinvestment Plans (DRIPs)

This guide explains what consumers need to know about Dividend Reinvestment Plans (DRIPs) and their fees. We also explain who its... Read More

Direct Stock Purchase Plans: a Viable Alternative to Online Brokerages?

This guide explains what you need to know about how DSPPs work and what fees and requirements there are for buying and selling shares. We... Read More

Best Online Brokerages for Commission-Free ETFs

Every time you trade a financial product through an online brokerage, you are charged a commission, which is a broker's fee for executing... Read More

LOYAL3: an Alternative Online Brokerage Option for Beginners

In our review of LOYAL3, we discuss the pros and cons and no-fee structure of the platform's unique offering to novice and beginning... Read More

What are the Best Online Brokerages for Beginners?

Who are the best online brokerage companies for beginner investors? We evaluated over fifteen online brokers, and here are the top 5 most... Read More